Author Archives: Dan Littman

Marketing and Tech-writing: The Twain Shall Meet [Feb. 2018 Meeting Recap]

Are tech-writing and marketing doomed to forever mix about as fluidly as, well, oil and water? If you were at the East Bay STC’s Feb. 1 dinner get-together, you heard a technical-marketing guru provide a more harmonious perspective.

Our presenter, Floyd Earl Smith, works at NGINX (pronounced “engine-x”) and bears the title Director of Content Marketing, which he comes to after gigs as a senior tech-writer at Apple, Google, Visa and AltaVista.
Continue reading