Category Archives: Meeting Archive

Adding Marketing to Your Writing Toolkit – 1 February 2018 [Meeting]

To those of us with a technical background, any kind of marketing work can seem like a dark art indeed. But technical writers have always been involved in white papers, spec sheets, and similar pieces. Even online help is being mined by marketers for its “SEO juice”. You’re probably already close to being able to add “Marketing” to your skill set. Come watch as Floyd Smith, published author and Director, Content Marketing at very technical startup NGINX, shows you how to stretch to new horizons. 

What User Experience Is and Why Tech Writers Should Care – 4 January 2018 [Meeting]

Back in the day, tech writers were the vanguard of software usability; the way to make software easier to use was to write a better user manual. But then along came usability, and writers discovered that they could better serve their readers by helping engineers to make software easier to use. Writers also made their instructions more accessible by providing user assistance in the form of UI text, tooltips, and context-sensitive help.

Nowadays we hear less about usability and more about user experience. In fact, the Usability Professionals Association (UPA) recently changed its name to the User Experience Professionals Association (UXPA). How did this happen, and what does it mean for the future of our profession? What is the role of technical writing in this new universe?
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E Pluribus Unum — Out of many deliverables, one story – 2 Nov 2017 [Meeting]

Just because you have multiple audiences, multi-faceted products, a wide range of deliverables, and a variety of publishing channels doesn’t mean you don’t need to tell a coherent story.

Business users, administrators, and developers may all have different parts to play, but their success, and therefore the success of your product, depends on all the pieces of the project fitting together to form a complete solution.

This presentation describes how FICO is defining a content strategy to address the diverse needs of the many users of the Decision Management Suite. Continue reading

The Education of a Tech Writer — Never Ending – 5 Oct 2017 [Meeting]

What must you learn (and keep current in) to be a technical communicator?  What are the required skills, tools, and terminologies and complexities of the industries, fields, and topics in which you are working?  

There’s more to technical communications than how it is presented in academia and business—both sides are frequently unaware of the requirements of this profession. What is out there, and where are we now?

This discussion looks at technical communication only from the perspective of the writing and editing, and not from illustration or programming needs.

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Intercultural Communication and Business – 7 Sep 2017 [Meeting]

In today’s global economy, what are the common pitfalls and errors that occur in intercultural work environments? Why do they occur, and what strategies help to avoid and resolve these types of issues? This talk will explore the impact of intercultural communication issues on business situations, the roots of intercultural miscommunication, and strategies for overcoming issues that can arise in international work environments. Topics will include practical cultural analysis, adapting communication and business strategies for success, and building cohesive international teams.

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Summit Recap – 1 Jun 2017 [Meeting]

Our presenters will enlighten us with their thoughts and notes from the 64th STC Annual Conference in Washington DC held in May 2017

This is what STC Summit is all about:

People from all over the world and from all different backgrounds attend the STC Summit! And it’s not just technical writers who attend: project managers, consultants, content architects, web managers, professors, developers, illustrators, and policy writers are just some of the many people you’ll meet at the Summit.

The STC Summit session topics cover many aspects of technical writing: editing, project management, usability, content management, intelligent design, and publication production.

Come and hear about the sessions our panelists attended, the people they met, and what they learned.
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East Bay Chapter to WordPress – 4 May 2017 [Meeting]

We are excited to share with you our new chapter website in WordPress!

  • I’ll talk about some of the reasons we made this move.
  • We’ll take a tour through the new site so you can see how to reach the information you want. This is your chance to ask your questions and to tell us what you want to see on the website.
  • If there’s time, we’ll also look at how to use WordPress to update information on a page, or how to write a post (an article) for our newsletter.

This migration also creates opportunities not available before. You can now help the chapter while at the same time building your resume. It means you can volunteer without having to take on a big job. You can even volunteer without having to come to meetings!

Come if you want to learn about our new website, come if you’re interested in learning about WordPress! And please come even if you already have WordPress experience — we’d love to hear your input. Continue reading

Silo Busting – 6 Apr 2017 [Meeting]

A good technical writer provides services that go well beyond documentation.

Every business has silos: business groups that compartmentalize functions and information. Different silos often have different ideas and priorities – divergent visions that can impair a project

The technical writer’s unique role allows us to move above and beyond business silos. We can find those damaging disconnects and help businesses get their teams on the same page.

Join us to learn more about how you can bust your team’s silos and bring value to your project that no one else can.
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