In September 2003, the EBSTC
council conducted a Web-based survey of its members. Essentially, we wanted
hard data with which to make decisions affecting the chapter. Among other
issues, we wanted to learn about preferences for program topics and dinner
meeting costs, demographics, what keeps members away from meetings, and
what motivates members to become involved in the chapter.
The survey was designed using the free services of Zoomerang.
We received positive feedback that people enjoyed taking the survey because
it was easy and fast. An invitation to complete the survey was sent to
all emailable members. Hard copies were mailed to members without an email
address.
We had a whopping 27% response rate. Thank you to everyone
who completed the survey. You helped shape our chapter for the coming
year. The lucky winner of our drawing of survey participants is Colleen
Goya, whose prize is a $25 gift certificate to Amazon.com.
What We’re Changing
Here are some of the immediate changes planned for the
coming year:
New meeting facility—Although
members seem to like meeting at the Crow Canyon Country Club, it is
expensive. We’re looking for a different meeting facility that
can offer less expensive meals.
Programs that you want—We
are trying to find speakers for the following top-ranked programs for
the remainder of the council’s term (February to June). (Note:
There were several ties.)
Trends in technical communication
Project management
Information mapping (this program was held in November 2003)
Information architecture
Online training
Editing
Proposal or grant writing
Web design
Magazine writing
Shorter meetings—Effective
February 2004, meetings will be 30 minutes shorter. Networking occurs
from 5:30 to 6:00 P.M., dinner starts at 6:15 P.M., and the meeting
ends at 8:30 P.M.
Rides board—We’re
starting a “rides board” to connect those members who need
a ride with those who can drive them to meetings. Look on the Chapter
web site for more information.
What We’re Doing Right
The survey showed that we’re doing
many things right. Here are some examples:
20% of the respondents said they attend 9 to 11 meetings
a year. On the other hand, 24% never attend meetings because of time
constraints or lack of interest; no matter what actions we take, we
realize that we cannot change their attitudes.
40% said their favorite meeting format is lectures,
which is generally our meeting format.
58% said they don’t volunteer due to time constraints.
We’ve already begun to break our volunteer jobs into smaller duties
to lessen the time needed to get involved.
Although members live and work all over the East Bay,
39% prefer that we hold chapter meetings in the Danville/Dublin/San
Ramon area. This means we’re holding meetings in the correct
location!
Who Are the EBSTC Members?
Here’s a quick snapshot of the members who completed
the survey:
51% are employed full time.
18% are unemployed; 44% of those members have been
unemployed for 4–6 months.
44% hold a bachelor’s degree; 38% hold a master’s
degree.
62% have worked in the technical communication field
for 11 or more years.
72% are female.
52% are over the age of 50.
Again, thank you to everyone who completed the survey.